American Golf and TaylorMade are teaming up to give straight-hitting golfers the chance to win a series of great prizes, including a holiday to the Heritage Resort in Mauritius. From May 21 to June 24, American Golf customers will be challenged to beat an American Golf custom fitter in a test of straight hitting using a
Ping has expanded it G410 driver range with the release of the G410 LST, a high-MOI driver designed to produce low, stable spin with the shot-shaping control provided by the company’s movable-weight technology. On sale from May 30, and with a recommended retail price of £450, the G410 LST shares the movable-weight technology found in
FootJoy is celebrating 30 years of its DryJoys footwear franchise by releasing a limited edition DryJoys Tour shoe as a tribute to the longest running performance golf shoe franchise in the world. DryJoys first launched in 1989, at a time when a reliably waterproof golf shoe was something that many brands were striving to achieve,
G/Fore has released a limited quantity of its new MG4.1 crossover shoe to buy online from today [May 1]. With the full range not being launched until June, fans of the brand will have to act fast to get their hands on this new model, which costs £149 a pair and is being sold on
Ecco Golf’s new S-Lite hybrid shoe breaks new boundaries for the Danish footwear brand as the lightest leather golf shoe it has ever made. Launched as part of Ecco Golf’s spring/summer 2019 collection, the S-Lite offers golfers an extremely light and versatile model in a range of eye-catching colours. Ecco’s designers drew upon the company’s
TaylorMade has launched a new smaller-headed metalwood that pays homage to the brand’s history and features many of the most important technologies used in its best-performing drivers. The Original One Mini Driver, which features a 275cc head, boasts a tri-material construction, comprised of a titanium body, 50g steel sole plate and a carbon composite crown. The combination
Honma Golf has introduced a new six-piece premium ball as the flagship model in its latest multi-layer golf ball range. The Future XX ball joins the 3-piece TW-X & D1 Plus versions, plus the 2-piece D1 model in various colour options. The Future XX ball has been developed to provide golfers with more distance and spin than ever before. The
Puma Golf has signed Ernie Els to a multi-year agreement as a global brand ambassador. As part of the partnership, Els will wear the brand’s footwear during professional events. Els joins a stable of Puma tour players that includes Rickie Fowler, Bryson DeChambeau, Gary Woodland and Lexi Thompson. Els will wear the brand’s Ignite PWRADAPT
Titleist has unveiled two new irons that push the limits of performance, design and manufacturing, with no cost limits and using the best materials. The new CNCPT CP-01 and CP-02 irons will cost up to £3,500 for a seven-club set when they go on sale in May. Both models build on the platform of the
The new Titleist CNCPT irons (CP-01 and CP-02), despite their $4,000 price tag, really offer a simple premise: How much better could an iron be if money were no object? We’ve seen the idea in recent years with the high-end, multi-thousand-dollar iron sets from PXG, pretty much the undisputed leader in price- unconscious golf equipment.
Honma Golf, the premium Japanese brand chosen by leading Tour star Justin Rose, is introducing a limited edition set of irons made to his specifications for the more accomplished golfer. Called the TW-MB Rose Proto clubs, the premium forged irons mirror the precise detail of those Rose played when winning the Farmers Insurance Open at Torrey
When it comes to wedge designs, Titleist’s Bob Vokey and his right-hand man, Aaron Dill, are rarely at a loss for creative thoughts. That’s what happens when you can tap into a great number of the best players in the world for inspiration—”The best R&D team in the world,” as Voke is fond of saying.
Equipment We rated golf balls based on our four criteria (Performance, Innovation, Feel and Demand) and conducted player testing at the Marriott Grande Vista Resort in Orlando. Our process includes full swings and a lot of short-game shots. Yours should, too. We evaluated 65 entries at three prices (Over $35, $26-$35 and $25 and Under).
A three-lined version of the Callaway Chrome Soft X Phil Mickelson used to win at the AT&T Pebble Beach Pro-Am in February this year is now a product you can buy. Callaway has just released a new option of the Chrome Soft X with what it calls “Triple Track Technology,” a series of three alignment
The Cobra King F9 Speedback driver, already with four wins since its introduction last fall, debuts an alternative look today that also subtly pays homage to the year’s first major. Introduced last fall, the King F9 Speedback, used in wins by Bryson DeChambeau, Rickie Fowler and Lexi Thompson, is the company’s flagship driver, sporting a
GolfBuddy is shortly to launch three new laser rangefinder models – the Laser 1, Laser 1S and the Aim L10V. The Laser 1 (£229.99) and Laser 1S (£269.99) provide unrivalled technology at a price point unheard of for high quality laser rangefinders. Both models are lightweight and boast an ergonomic and sporty design. They offer 6x magnification and
Puma Golf’s new Union Camo Collection offers a unique take on the camouflage trend that is currently sweeping the sportswear world, combined with inspiration derived from the year’s first major. The brand’s exclusive Union Camo design layers the shapes of the United States and the state of Georgia to form a camouflage pattern. Rickie Fowler is set
The Cobra King MIM wedge, due at retail next month, has all the appearances of, well, another wedge. Which is perhaps the most remarkable thing about it because it is decidedly unlike any other wedge, indeed any other golf club, ever manufactured before. And that’s why, despite appearances, the King MIM wedge is making the