Ping teams up with Arccos to offer smart grip sensors

Equipment

Ping is to collaborate with Arccos Golf to offer smart grip sensor technology on all its golf clubs through the company’s custom-order process.

The grips, which will be supplied exclusively by Golf Pride, are embedded with sensors that automatically record and analyse every shot taken during a round of golf when paired with the Arccos Caddie app.

“With our long-time focus on data collection and the ability to improve product performance and custom-fitting techniques through expert analysis of a golfer’s tendencies on the golf course, it’s a tremendous opportunity for us to join with Arccos to help bring more visibility to the benefits of playing ‘smart’ golf,” said Ping President John K. Solheim. “Arccos pioneered the game-tracking category and are recognised as the clear leader when it comes to providing on-course ‘caddie advice’, performance tracking and post-round analysis. Now golfers can realise the benefits of the Arccos technology on Ping clubs through our custom-order programme, which offers both the Smart Grip and Smart Sensor technologies.”

The agreement includes a 90-day free trial of the Arccos Caddie app. To access the Ping version of the app, golfers will need their entire set, including a putter, equipped with Smart Grips, Smart Sensors or a combination of both. After the free trial period, golfers can purchase a one-year subscription for $99.99 through Arccos.

“We’re very focused on helping golfers improve performance with every club in their bag,” added Solheim. “By equipping all their clubs with an Arccos Smart Grip or Smart Sensor, golfers can access valuable information relating to their performance before, during and after a round that will lead to lower scores and more enjoyment on the golf course. In addition to providing exact distances from any point on the golf course, plus club recommendations, the app collects thousands of data points that can be analysed to uncover opportunities for further improvement through set makeup or other equipment refinements.”

Arccos Product Options

Smart Grip – Available exclusively in the Golf Pride 360 Tour Velvet white (std.) and aqua sizes (-1/64″) installed on custom orders for Ping metal woods, irons and wedges. RRP: £10 each

Smart Sensor – Screws into the top of most grips and is used on all full-swing clubs. RRP: £10 each

Smart Sensor Putter – Designed specifically for Ping putters and can be installed on adjustable or fixed-length steel shafts. RRP: £10 each

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